Katie Pruitt × HRC & RF4A

What is Propeller?

We Turn Fans Into Donors, Advocates & Activists at Scale

Propeller is the leading social impact platform connecting the world's most influential voices with causes that matter. Every entry to win requires an action that directly benefits your cause, turning superfans into committed long-term supporters.

Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦Fools For The Fleeting Tour✦

Fly Out to L.A.

Win a Trip to See Katie Pruitt at the Troubadour

✦Roundtrip flights for two to Los Angeles
✦Two nights in a hotel near the Sunset Strip
✦Two VIP tickets to Katie Pruitt at the legendary Troubadour
✦Meet & greet with Katie before the show
✦A sunrise hike in the hills above Los Angeles before the show
✦Exclusive merch package or signed memorabilia from the tour

Additional Activation

Ticket Rewards

✦Fans take action and earn points to redeem for tickets, no purchase required, just real impact for a cause.
✦Promoted across Propeller's ~4M community plus paid social, reaching new audiences in every tour market.
✦Dedicated landing page with cause story, CTAs, tour-specific entry mechanics.
✦Minimal ask from the artist's team: a single social asset and pass-through promotion.

Everyone Wins

A turnkey way to promote your tour & do massive good.

Katie Pruitt Gets

A fully managed, light-lift campaign with huge paid social driving tour and cause awareness and organic promotion to our 4M fans
First-party fan data from every campaign entry for audience targeting and growth
Positive PR and brand affinity alongside a national cause

Fans Get

A deeper connection with the artist they love
A chance to win a phenomenal VIP experience: meet & greet with Katie Pruitt
The chance to support a cause they care about

The Causes Get

New one-time and recurring donors
National visibility for both causes alongside Katie Pruitt and a major paid social campaign
High-intent activist leads

The Causes

Two Causes. One Campaign.

Human Rights Campaign is the nation's largest LGBTQ+ civil rights organization, working to achieve equality for lesbian, gay, bisexual, transgender, and queer Americans. Through lobbying, litigation, and public education, HRC has powered landmark victories from marriage equality to workplace protections — and today leads the fight against a rising tide of anti-LGBTQ+ legislation, defending the rights and dignity of millions.

Reproductive Freedom for All fights for the right to abortion, contraception, and reproductive care for everyone. Formerly NARAL Pro-Choice America, they mobilize millions of members, back pro-choice candidates, and defend reproductive freedom in statehouses and courtrooms across the country — the frontline of the post-Dobbs fight for bodily autonomy.

The Partnership

How It Works

Propeller Handles

Promotion across 4M Propeller platform users
First-party fan data collection & delivery
Paid promotion with national reach
All campaign creative & landing pages
Prize fulfillment: flights, hotel, event tickets
Winner selection, notification & logistics
Post-campaign reporting & analytics for both cause partners
Full compliance, sweepstakes legal & official rules

The Ask

2 VIP tickets to the show
Meet & greet for winner + guest
Signed memorabilia or merch pack for winner
Social support from Katie Pruitt's channels
15 to 30 sec face-to-camera video (script provided)
Meta Advertiser access (team-approved)